It's exciting times for Indian television

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Hollywood films will continue to fascinate viewers across the world, says Mr
Jonathan Spink, Chief Executive Officer, HBO Asia. And a channel such as HBO
will have to keep the buzz high on films by promotions and advertisements.
Hollywood films have been tremendously successful in India and worldwide. A
good film is a good film. I think people appreciate good films. Hollywood
movies are more than niche. Movies such as Spiderman have had tremendous
success and considering the amount of advertising and promotion that has
gone into Spiderman. I don't think there would be many who do not know of
this film. There is a fairly good interest in such films. Films such as Lord
of the rings, a trilogy, have been hugely successful. Television is a very
local business. Indian viewing habits and interests can never be equated
with those in Singapore and those in Singapore with Thailand. Hollywood
movies have been accepted across all regions. India is a vast market and we
would look at it as a separate entity. No doubt our product travels across
all regions.

Source:
http://www.thehindubusinessline.com/2004/02/07/stories/2004020701370600.htm