Cashing In On Communication

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Going by the proliferation of mass communication and journalism schools, it
seems that news gathering has become a lucrative profession. According to
Imran Zahir, director of Delhi-based mass communication institute, Media
Active, there are roughly 50 schools that teach journalism and related
subjects in the capital alone. And more are coming up. What's fuelling the
boom in media institutes is the likelihood of a few more television news (as
well as business) channels starting their operations soon. According to
veteran journalist B G Verghese: "The whole media scene has changed. It's no
more limited to print and broadcast journalism." He believes that
professionals are needed to handle web pages, corporate newsletters and
house journals. "The demand for trained writers and editors will only
increase," he adds. What media school promoters are probably banking on are
the estimates that suggest that the total turnover of India's ICE
(information, communications and entertainment) sector will increase from Rs
84,000 crore in 2000 to Rs 2,00,000 crore in 2005 resulting in 5 lakh jobs.
And that means pots of money in the training ground.

Source:
http://www.business-standard.com/today/story.asp?Menu=98&story=37641