[icernet] Indian films will continue to dazzle overseas markets

Arul Selvan arulselvan at vasnet.co.in
Thu May 29 00:12:23 EDT 2003


India's entertainment sector powered by Bollywood, the money-spinning 
Hindi film industry, will continue to win fans globally as the industry 
explores new revenue streams to offset the downturn in the domestic 
market. Revenues mobilised from exports of Indian movies in the overseas 
markets will witness a sharp growth in the years ahead with filmmakers 
embracing new marketing and brand building techniques, says an expert.


Source:
http://economictimes.indiatimes.com/cms.dll/html/uncomp/articleshow?msid=47763115





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