[icernet] Watching the World Cup and the War live
Arul Selvan
arulselvan at vasnet.co.in
Tue Mar 25 21:15:17 EST 2003
Ever since then, the two international news channels that are most
watched in India have stuck, almost exclusively, to live coverage of the
Iraq situation. They were probably hoped that within the next 24 hours
they would bring alive to viewers the shock and awe that America had
promised and which Osama Bin Laden had actually delivered on September
11, 2001. All those who watched the first war broadcasts would have
noted how the American media went on about the surprise attack as
though they had expected a prior announcement of the precise timing of
the first strike against Iraq. Fortunately for Indian television
channels, the TRPs (television rating points which measure the
popularity of television programmes) are equally divided between the
World Cup and the War; and so is the gambling on the outcome of both
events.
The World Cup is the biggest event for Indian bookies in four years. The
business runs into several thousand crores of rupees for each big match
and the betting frenzy at its peak for the final last Sunday. As it
turns out, CNN and BBC seem determined to turn the war into as much of a
universal viewing spectacle as cricket. They build up the tension with
images of various talking heads, then cut to battle tanks speeding
through the Iraq desert and project the actual missile attacks like
distant firework displays as they destroy Iraqs cities.
Source:
http://www.indianexpress.com/full_story.php?content_id=20717
More information about the icernet
mailing list