[icernet] Nasscom sees animation sunrise

[Arul Selvan]

With the global animation industry set to touch $50 billion by 2005, 
India could be well positioned as a significant provider of animation 
production services, leveraging on twin advantages of lower costs of 
production and technical manpower, according to the National Association 
of Software and Service Companies (Nasscom).

While the industry estimates that the total animation production by 
Indian producers is expected to touch $1.5 billion by 2005, the entry of 
major Indian software service companies into the animation production 
space is expected to trigger a demand for outsourcing work to India. 
According to a study by Arthur Andersen on the Indian animation 
industry, it is forecasted that the global animation market will 
generate revenues worth $50-70 billion by 2005, with the total animation 
production by Indian producers expected to touch $1.5 billion .

According to Nasscom, estimates the production costs of a half-hour 
animation film in the US or Canada range between $250,000-400,000. The 
same film can be produced in India at $60,000, which can be a huge 
incentive for customers to outsource work to India.

Source:
http://economictimes.indiatimes.com/cms.dll/html/uncomp/articleshow?msid=14893