[icernet] Television viewing figures slashed by web use

[Arul Selvan]

More people are choosing to go online instead of watching television. A
study by the University of California has shown that the internet is
fast eclipsing TV as the primary medium for entertainment and
information, in a pattern identical to when TV replaced radio. 

Web users watched an average of 4.8 fewer hours of TV each week than
non-users, the study found. And it said that the decline in TV viewing
hours grew more dramatic as internet users gained online experience.
Internet 'veterans' watched about 5.8 fewer hours of TV than non-users. 

The study found that more than 70 per cent of US citizens spend an
average of 11.1 hours online a week - up from 9.8 hours a year ago -
checking email, reading news and doing research for work or school. At
the same time, television viewing among internet users fell from an
average of 12.3 hours a week to 11.2 hours.

Details at:
http://nl2.vnunet.com/News/1138398