Eye on poll, Centre oils media machine

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The Centre is revamping its media machinery, transferring officers,
inducting new and trusted faces from outside the administrative cadre and
setting the tone for propaganda in the year of the general elections. The
matter was left aside because of the Election Commission notifying the polls
and because the commission's code of conduct applied to transfer of senior
officials.

Source:
http://www.telegraphindia.com/1031225/asp/nation/story_2717011.asp